Obviously, you want to increase your site's relevancy, right? Good. That's the goal here: to make sure you start building the right kind of links for your site in order to improve your search-engine results.
To this day, the best way to build links is still doing it by hand. Here are the steps you should follow when building links:
1.Set a goal
Link building takes a lot of time, but it is very effective and easy to do, so you want to keep at it. Set a goal for the number of links you want as a way to stay motivated through the process.
Depending on the sites you ask and your approach, your results will vary. But a general rule of thumb is to set your linking goal at four-to-six times higher than the number of links you actually want to receive. You need to set your goal higher because most sites will not want to trade links, for various reasons.
2.Make sure your site is worth a link
This means your site must offer something of value to entice other sites to link to yours.
If all your site does is sell products or services, you need to get busy creating some additional linkable content. Examples of linkable content include how-to articles, product reviews, tools, tips and so on. Creating content can be tough, but if you don't have some on your site already, you've got to do it. Adding linkable content not only will encourage others to link to your site, but it will improve the overall quality of your site for your visitors.
Make it easy on yourself by writing about something you know that relates to your site. This column is a perfect example. It teaches without trying to sell something. The best part of creating linkable content is that if you do it well enough, you will find that people will link to your site without you even asking, and that's the easiest way to build links.
You're not a writer? You can always add free tools or free downloads. Also, consider creating a links page prior to requesting a link trade with a site. You can usually expect a better reception from a potential link partner if they can see where you will place the link to their site.
3.Determine the type of sites you want to trade links with
This takes some thought. You need to figure out all of the different types of sites that could potentially trade links with you. Focus on sites that are related to your target market.
Here's a good example:
I worked on a site that sold sunglasses, so I approached sites that sold swimsuits and tanning lotions, but not sunglasses. Once we accumulated links from those sites, we then developed a section of our site on eye protection and asked for links from all of the sites we could find that addressed eye protection. In the end, we significantly increased the number of links to our site from other sites in our target market. Plus, we added about 10 additional pages of content to our site that our visitors enjoyed and we continue to link to. This helps significantly in search-engine placements.
4.Get equipped to evaluate your link partners
To make the most of your efforts, you don't want to spend too much time going after links from sites that the search engines don't think are valuable. While it isn't perfect, the Google Toolbar can help you decide which sites are quality link partners and which aren't. The toolbar integrates with your Web browser. It helps you by displaying the "page rank" of each site you visit. Put simply, page rank is a rough indicator of what Google thinks of a site. You can rest assured that if Google thinks it is a good site, it probably is. The higher a page ranks the better. One strategy is to try to link up with sites that have pages ranked as high as or higher than your own.
5.Locate quality link partners
There are many ways to find link partners, but the easiest way to find quality link partners quickly is to start at Open Directory and Yahoo!. Open Directory and Yahoo! are good places to start for three reasons:
These directories are both so difficult to get listed in that each potential link partner you find there is likely to be of a higher quality than those you would find elsewhere.
Yahoo! and Open Directory greatly boost a site's link popularity when they list a site. Your site will receive a little bit of that boost each time someone from one of those directories links to you.
The links you build don't help your link popularity in the search engines unless the engines know about the link. The search engines crawl the sites listed in Yahoo! and Open Directory on a regular basis, so by starting your linking campaign here you can be sure the search engines will find you new links quickly.
To find partners, simply start searching for terms that are related to the types of link partners you decided are best (step No. 3 above). While surfing your potential partner's Web site, keep your eye on their page rank (step No. 4).
©
51things.blogspot.com
About the Author
© Mark Davis. For more tips visit Mark Blog
Thursday, January 25, 2007
Easy Ways for Blog traficking
By now just about everyone has a blog on their site. If you don't yet, you should definitely look into starting a blog of your own. With easy and free options like Blogger and Wordpress, it's actually a lot easier than it may look.
Why bother starting a blog? Because blogs could possibly be the easiest type of site to promote that has ever been created. The whole concept of blogging is based around interlinking to other interesting sites, often without being approached by the site owner first. Most blog platforms even include a trackback feature to encourage blogging about other people's sites. This is a drastic change from the view of traditional webmasters who fear linking out will hurt their site's ranking.
Submit your blog to as many free blog directories as possible. Just like submitting a regular site to free web directories gives you backlinks and Pagerank, submitting your blog will do the same thing for it. Also, if your blog generates an RSS feed (most blogging software does this for you), you can submit that to another list of RSS directories also, maximizing your exposure.
Blogs also give you an easy way to take part in the social bookmarking (Web 2.0) phenomenon and get some great targeted traffic. While most social bookmarking sites let you post pages from regular websites, the very structure of a blog makes it a great fit for bookmarking and sharing with others in the community.
Technorati is the best place to start with tagging and pinging your blog. All you have to do is sign up for an account and "claim" your blog with a couple of easy steps. Now you can add tags to every post and your blog will show up on Technorati for those keywords. If you're using Wordpress, there are a few plugins that make tagging easy (Simple Tags and Ultimate Tag Warrior are probably the best right now.)
Technorati is just the beginning, though. There are literally hundreds of social bookmarking sites now, with more new ones popping up every day. Obviously, time becomes a factor at some point, but you should try to sign up and post your blog at as many social bookmarking sites as possible.
Of course, you can still use traditional online marketing methods to bring traffic to your blog just like it was any other site. You can get great traffic from writing and submitting articles or press releases that link to your blog. Be sure to also link to your blog in your signatures on any related forums you may participate in. Try to post quality information so people will be interested in reading what you have posted on your blog.
Blog sites are far easier to promote than traditional websites, just because of their design and interactive structure. Take advantage of as many of these interlinking features (trackbacks, comments, tagging, etc.) to maximize the traffic to your blog. Submitting to blog and RSS feed directories, along with traditional methods of directory submission, article writing, and link exchange should also give your blog a significant increase in website traffic.
About the Author
Need more traffic quickly?
Now there's a fully-automatic directory submitter that really works! Submit your site to over 315 SEO-friendly directories at once, all with flawless category selection and rotating anchor text. Check it out at http://www.lazyseo.com.
Why bother starting a blog? Because blogs could possibly be the easiest type of site to promote that has ever been created. The whole concept of blogging is based around interlinking to other interesting sites, often without being approached by the site owner first. Most blog platforms even include a trackback feature to encourage blogging about other people's sites. This is a drastic change from the view of traditional webmasters who fear linking out will hurt their site's ranking.
Submit your blog to as many free blog directories as possible. Just like submitting a regular site to free web directories gives you backlinks and Pagerank, submitting your blog will do the same thing for it. Also, if your blog generates an RSS feed (most blogging software does this for you), you can submit that to another list of RSS directories also, maximizing your exposure.
Blogs also give you an easy way to take part in the social bookmarking (Web 2.0) phenomenon and get some great targeted traffic. While most social bookmarking sites let you post pages from regular websites, the very structure of a blog makes it a great fit for bookmarking and sharing with others in the community.
Technorati is the best place to start with tagging and pinging your blog. All you have to do is sign up for an account and "claim" your blog with a couple of easy steps. Now you can add tags to every post and your blog will show up on Technorati for those keywords. If you're using Wordpress, there are a few plugins that make tagging easy (Simple Tags and Ultimate Tag Warrior are probably the best right now.)
Technorati is just the beginning, though. There are literally hundreds of social bookmarking sites now, with more new ones popping up every day. Obviously, time becomes a factor at some point, but you should try to sign up and post your blog at as many social bookmarking sites as possible.
Of course, you can still use traditional online marketing methods to bring traffic to your blog just like it was any other site. You can get great traffic from writing and submitting articles or press releases that link to your blog. Be sure to also link to your blog in your signatures on any related forums you may participate in. Try to post quality information so people will be interested in reading what you have posted on your blog.
Blog sites are far easier to promote than traditional websites, just because of their design and interactive structure. Take advantage of as many of these interlinking features (trackbacks, comments, tagging, etc.) to maximize the traffic to your blog. Submitting to blog and RSS feed directories, along with traditional methods of directory submission, article writing, and link exchange should also give your blog a significant increase in website traffic.
About the Author
Need more traffic quickly?
Now there's a fully-automatic directory submitter that really works! Submit your site to over 315 SEO-friendly directories at once, all with flawless category selection and rotating anchor text. Check it out at http://www.lazyseo.com.
internet money making
Making money on the internet is something millions of people either want to do because it sounds like a dream come true, or want to avoid because it sounds like a big headache trying to figure out all of the internet's complexities. Some people will jump into it without knowing what they are getting themselves into, and others will carefully research everything they can before venturing into an online business.
Whatever you decide to do, you will find that there are so many ways to make money online, and so many different strategies that internet marketers use to get traffic to their websites that later translate into sales. It pays to do your reading and research first.
In this article I will be focusing on one strategy that will generate traffic to your site and help you make money online. That strategy is called "linking".
First of all, it's very important to consistently get your website links onto other websites and directories so that people can find your website and visit it to give you more traffic. The more links you have pointing back to your site, the better your Google Page Rank or PR will be, because this is a measure of how popular your site is and how many other sites link to yours.
I'm going to start off by describing the linking strategies I have been using in my online business because I know these best. The first strategy is called "reciprocal linking". Reciprocal linking means that you find other websites that you want to have your website link on, and you ask to exchange links. If they display your link on their site, then you will display their link on your website. This can benefit both parties if the content is similar in that you have each gained a new, relevant link.
You must be careful when using this strategy though. It's easy to exchange links with many sites, especially if you use something that automates the process like Link Machine, a program that I use and like. But if the content is not relevant to your site, it's not a great idea to exchange links.
It's also not a good idea to exchange links with sites whose PR is lower than your own, otherwise, their site will benefit by the increased PR, and your site may lose PR from their lower PR.
The second strategy is to get one-way links pointing back to your site. For this I use Link Directory Submitter, which allows me to easily submit my website's title and description to a list of directories whose PR is listed. In this case, it's okay to add your link to a site whose PR is lower than yours because it is not a reciprocal exchange, it is a one-way link pointing back to your site, and the more you have the better.
An even better way to get quality, one-way links pointing back to your site is to write and submit articles with your website link either within the article body, or in the resource box at the end, to publishers all over the internet. There seems to be no quicker way to get targeted traffic to your site than this.
Another good linking strategy for making money on the internet is to do a Google, MSN, or Yahoo search for keywords related to your website to see which sites get the top positions in the search engine listings. Once you find those top sites, click on them to see if they have any spots on their home page where you could add your link. Contact the web master of that site to let them know you would like to exchange links with them. If they say yes, then you know you will have a good chance of being placed higher in the search engine listings as well, which will bring more traffic to your site, and hopefully more sales too.
You can also try finding free or paid web directories that will allow you to add or submit your website's URL by typing your keyword in the search box in Google followed by "add URL" or "submit URL".
Finally, making money on the internet can be made easier simply by making posts in discussion forums on your website's topic which include your links either within the body of the post, or in the signature file at the end. This gets you good one-way links pointing back to your site.
If it's a popular forum that many people frequently visit, chances are people will read your posts and click on your links bringing you more traffic to your sites.
Be careful in forums not to post just to get a link, as this is considered spamming. You want to add value to the discussions taking place by offering some helpful advice and asking good questions. This is what makes people click, not just randomly posting your links and saying "click here".
Making money on the internet can be fun and challenging. The important thing to remember is that you have to perform each task consistently, on a daily and weekly basis before you will see any results. It can take time to build up your links, or have your links accepted into directories, but if you try to get a few new links every day or every week, then you are on your way to building a popular website that gets visitors and money in your pocket.
About the Author
Liane Bate owns a Plugin Profit Site web business, is a member of Success University, and the IAHBE. Get started Making Money on the Internet today!
Whatever you decide to do, you will find that there are so many ways to make money online, and so many different strategies that internet marketers use to get traffic to their websites that later translate into sales. It pays to do your reading and research first.
In this article I will be focusing on one strategy that will generate traffic to your site and help you make money online. That strategy is called "linking".
First of all, it's very important to consistently get your website links onto other websites and directories so that people can find your website and visit it to give you more traffic. The more links you have pointing back to your site, the better your Google Page Rank or PR will be, because this is a measure of how popular your site is and how many other sites link to yours.
I'm going to start off by describing the linking strategies I have been using in my online business because I know these best. The first strategy is called "reciprocal linking". Reciprocal linking means that you find other websites that you want to have your website link on, and you ask to exchange links. If they display your link on their site, then you will display their link on your website. This can benefit both parties if the content is similar in that you have each gained a new, relevant link.
You must be careful when using this strategy though. It's easy to exchange links with many sites, especially if you use something that automates the process like Link Machine, a program that I use and like. But if the content is not relevant to your site, it's not a great idea to exchange links.
It's also not a good idea to exchange links with sites whose PR is lower than your own, otherwise, their site will benefit by the increased PR, and your site may lose PR from their lower PR.
The second strategy is to get one-way links pointing back to your site. For this I use Link Directory Submitter, which allows me to easily submit my website's title and description to a list of directories whose PR is listed. In this case, it's okay to add your link to a site whose PR is lower than yours because it is not a reciprocal exchange, it is a one-way link pointing back to your site, and the more you have the better.
An even better way to get quality, one-way links pointing back to your site is to write and submit articles with your website link either within the article body, or in the resource box at the end, to publishers all over the internet. There seems to be no quicker way to get targeted traffic to your site than this.
Another good linking strategy for making money on the internet is to do a Google, MSN, or Yahoo search for keywords related to your website to see which sites get the top positions in the search engine listings. Once you find those top sites, click on them to see if they have any spots on their home page where you could add your link. Contact the web master of that site to let them know you would like to exchange links with them. If they say yes, then you know you will have a good chance of being placed higher in the search engine listings as well, which will bring more traffic to your site, and hopefully more sales too.
You can also try finding free or paid web directories that will allow you to add or submit your website's URL by typing your keyword in the search box in Google followed by "add URL" or "submit URL".
Finally, making money on the internet can be made easier simply by making posts in discussion forums on your website's topic which include your links either within the body of the post, or in the signature file at the end. This gets you good one-way links pointing back to your site.
If it's a popular forum that many people frequently visit, chances are people will read your posts and click on your links bringing you more traffic to your sites.
Be careful in forums not to post just to get a link, as this is considered spamming. You want to add value to the discussions taking place by offering some helpful advice and asking good questions. This is what makes people click, not just randomly posting your links and saying "click here".
Making money on the internet can be fun and challenging. The important thing to remember is that you have to perform each task consistently, on a daily and weekly basis before you will see any results. It can take time to build up your links, or have your links accepted into directories, but if you try to get a few new links every day or every week, then you are on your way to building a popular website that gets visitors and money in your pocket.
About the Author
Liane Bate owns a Plugin Profit Site web business, is a member of Success University, and the IAHBE. Get started Making Money on the Internet today!
How to track your website
Getting visitors to your Web site is the essence of the success of your home business online marketing promotion. You can build the greatest home business Internet site but if its marketing and promotion doesn't bring user traffic to the site it's useless. Once those visitors are coming to your site your it is important to have tracking software that can let you know which pages they view and for how long and what brings them to the site and what page they are on when they exit the site. All this information helps you improve your site and the online sales process for your home business Internet marketing and promotion. Your online marketing and promotion plan for your Internet home business should include the following goals:
* To get instant low cost traffic to your site so that your visitors can let you know if your Web sales copy works, if the order form is right, if the navigation is easy and if the opt-in e-mail offer is productive. * To test whether the sales process you have set up online does the optimal job of converting your home Internet business' Web traffic into the greatest number of sales.
* To bring the greatest number of consumers to your Web site in the least amount of time. * And to assure that putting your Web traffic marketing and promotion campaign on autopilot successfully grows your Internet home business. When it comes to testing your Internet site prior to home business online marketing promotion a lot of entrepreneurs don't know how to test and what to test. The basics that you need to look at are the ordering process, the sales copy, the opt-in e-mail offer and the navigation of the site. The ordering process must be designed with the assumption that the consumer who buys from you has never done so online before. Make it so easy to navigate that the Web novice won't give up in frustration.
When looking at the sales copy on your site you want to pay close attention to how captivating your headlines are, how clear and influential the benefits are spelled out, that the guarantee is prominent and clear and that there is a strong call to action. The opt-in offer must be prominent and very inviting. The point of testing this is to make sure that you're getting the contact information from that consumer. You know can lure them to your site time and time again until they say otherwise.
The most important thing to look at when testing your site's navigation is to make sure that someone who wants to buy your product or service online can do it in two easy clicks. More than that and you start to lose the interest of this instant-gratification audience - especially if your market is under 35 years of age.
About the Author
Larry Bregman is an online entrepreneur who can show you several good home business opportunities that can generate extra income.
Visit my website at http://www.topprofit.net for detail
* To get instant low cost traffic to your site so that your visitors can let you know if your Web sales copy works, if the order form is right, if the navigation is easy and if the opt-in e-mail offer is productive. * To test whether the sales process you have set up online does the optimal job of converting your home Internet business' Web traffic into the greatest number of sales.
* To bring the greatest number of consumers to your Web site in the least amount of time. * And to assure that putting your Web traffic marketing and promotion campaign on autopilot successfully grows your Internet home business. When it comes to testing your Internet site prior to home business online marketing promotion a lot of entrepreneurs don't know how to test and what to test. The basics that you need to look at are the ordering process, the sales copy, the opt-in e-mail offer and the navigation of the site. The ordering process must be designed with the assumption that the consumer who buys from you has never done so online before. Make it so easy to navigate that the Web novice won't give up in frustration.
When looking at the sales copy on your site you want to pay close attention to how captivating your headlines are, how clear and influential the benefits are spelled out, that the guarantee is prominent and clear and that there is a strong call to action. The opt-in offer must be prominent and very inviting. The point of testing this is to make sure that you're getting the contact information from that consumer. You know can lure them to your site time and time again until they say otherwise.
The most important thing to look at when testing your site's navigation is to make sure that someone who wants to buy your product or service online can do it in two easy clicks. More than that and you start to lose the interest of this instant-gratification audience - especially if your market is under 35 years of age.
About the Author
Larry Bregman is an online entrepreneur who can show you several good home business opportunities that can generate extra income.
Visit my website at http://www.topprofit.net for detail
Having a Succesful website
Have you ever wondered if your link building efforts are paying off?
Link building can be very time consuming and chances are, lots of time and resources are spent on link building efforts each day. However, how do we know if the link building efforts are paying off? That's the big question but before we attempt to address that question, let's take a look at what makes a website successful.
Q1: What is the key to running a successful website?
The success of a website is measured by the amount of traffic that it's getting. How many hits, how many uniques, how many visits, how many page impressions and so on.
It's logical then, to assume that no matter what the website is about, a traffic building campaign is key in determining the success or failure of a website. Again, the key idea is Traffic. Webmasters have to stop thinking about links for a moment and focus on the big picture and think more about traffic.
Q2: Why do webmasters work so hard to build links?
In the early days, when search engines were hardly heard of, webmasters build links to advertise their website and to get some traffic. There was really no other easy way to get any kind of exposure except through link exchanges. However, all that changed when the search engines started to dominate the Internet. It didn't take long for webmasters to learn that their link building efforts are now paying off in 2 ways: 1) Traffic coming from back links. 2) Traffic coming from search engines due to high rankings.
Q3: What does link building has to do with high search engine rankings?
Industry experts or gurus call this process Search Engine Optimization, and it has something to do with how search engines work. A link to a website is considered a vote. The more quality back links that a website gets, the more important the website is in the "eyes" of the search engines. The search engines will then give a higher ranking to these important sites. More links = higher search engine rankings = tons of free traffic.
Q4: Is this link building tatic effective in the long run?
In the short term, link building can pay off handsomely, especially in niches where there's less competition for high search engine rankings. A good search engine optimization expert can rank popular keywords fairly easily. You've probably come across many ebooks teaching people how to choose niches with less competition. It's important because choosing the wrong niche may spell disaster. On the other hand, choosing the right niche will increase the chances of success for a website.
So far so good, but what happens when these niches eventually become saturated as well? We are already seeing some very stiff competition in various industries such as travel and finance. My prediction is that it's going to be harder and harder to get a good ranking in the search engines in time to come. Why is that so? That's simply because these niches will become saturated over time as more and more people start to compete in them. Not convinced that link building alone is not enough to run a successful website? Let's take a look at the next question.
Q5: Have you ever wondered if your link building efforts are paying off (in terms of traffic)?
To answer this question means that there must be some way to measure the traffic that the link building efforts generated. That's when you're going to find it a little tricky because traffic from search engines fluctuate. Even if the website achieves high rankings for certain keywords, there's no guarantee that they can maintain their rankings in the long run. There are many reasons why search engine rankings drop and here are 2 possible scenarios:
1) The competitors are doing a better job at building links. Or 2) The search engines change their algorithms and the updates hurt the rankings.
You probably would have noticed that there's little you can do to prevent that from happening. So here comes the interesting part.
Q6: How can we overcome these inherent problems?
There's no easy way to overcome these problems if we attempt to solve them using link building tatics. That means trying to outrun the competition by building even more links. Again, we realize that even if we choose to do that, there's no guarantee that a site will regain its rankings.
What we should all be doing, is to stop thinking about links and start thinking about traffic. Remember the key to building a successful website? That's right, not links but traffic. It's what you do with the traffic that matters. Over the course of the next 6 issues, we'll be discussing about why thousands of small business owners are leaving money on the table. We'll also be discussing about some common link building mistakes and how to optimize your link building campaign.
About the Author
This is the first issue of a free 7 part Ezine for small business owners. To receive a free issue every single day for the next 7 days, sign up for the free Link Building Strategies course.
Link building can be very time consuming and chances are, lots of time and resources are spent on link building efforts each day. However, how do we know if the link building efforts are paying off? That's the big question but before we attempt to address that question, let's take a look at what makes a website successful.
Q1: What is the key to running a successful website?
The success of a website is measured by the amount of traffic that it's getting. How many hits, how many uniques, how many visits, how many page impressions and so on.
It's logical then, to assume that no matter what the website is about, a traffic building campaign is key in determining the success or failure of a website. Again, the key idea is Traffic. Webmasters have to stop thinking about links for a moment and focus on the big picture and think more about traffic.
Q2: Why do webmasters work so hard to build links?
In the early days, when search engines were hardly heard of, webmasters build links to advertise their website and to get some traffic. There was really no other easy way to get any kind of exposure except through link exchanges. However, all that changed when the search engines started to dominate the Internet. It didn't take long for webmasters to learn that their link building efforts are now paying off in 2 ways: 1) Traffic coming from back links. 2) Traffic coming from search engines due to high rankings.
Q3: What does link building has to do with high search engine rankings?
Industry experts or gurus call this process Search Engine Optimization, and it has something to do with how search engines work. A link to a website is considered a vote. The more quality back links that a website gets, the more important the website is in the "eyes" of the search engines. The search engines will then give a higher ranking to these important sites. More links = higher search engine rankings = tons of free traffic.
Q4: Is this link building tatic effective in the long run?
In the short term, link building can pay off handsomely, especially in niches where there's less competition for high search engine rankings. A good search engine optimization expert can rank popular keywords fairly easily. You've probably come across many ebooks teaching people how to choose niches with less competition. It's important because choosing the wrong niche may spell disaster. On the other hand, choosing the right niche will increase the chances of success for a website.
So far so good, but what happens when these niches eventually become saturated as well? We are already seeing some very stiff competition in various industries such as travel and finance. My prediction is that it's going to be harder and harder to get a good ranking in the search engines in time to come. Why is that so? That's simply because these niches will become saturated over time as more and more people start to compete in them. Not convinced that link building alone is not enough to run a successful website? Let's take a look at the next question.
Q5: Have you ever wondered if your link building efforts are paying off (in terms of traffic)?
To answer this question means that there must be some way to measure the traffic that the link building efforts generated. That's when you're going to find it a little tricky because traffic from search engines fluctuate. Even if the website achieves high rankings for certain keywords, there's no guarantee that they can maintain their rankings in the long run. There are many reasons why search engine rankings drop and here are 2 possible scenarios:
1) The competitors are doing a better job at building links. Or 2) The search engines change their algorithms and the updates hurt the rankings.
You probably would have noticed that there's little you can do to prevent that from happening. So here comes the interesting part.
Q6: How can we overcome these inherent problems?
There's no easy way to overcome these problems if we attempt to solve them using link building tatics. That means trying to outrun the competition by building even more links. Again, we realize that even if we choose to do that, there's no guarantee that a site will regain its rankings.
What we should all be doing, is to stop thinking about links and start thinking about traffic. Remember the key to building a successful website? That's right, not links but traffic. It's what you do with the traffic that matters. Over the course of the next 6 issues, we'll be discussing about why thousands of small business owners are leaving money on the table. We'll also be discussing about some common link building mistakes and how to optimize your link building campaign.
About the Author
This is the first issue of a free 7 part Ezine for small business owners. To receive a free issue every single day for the next 7 days, sign up for the free Link Building Strategies course.
Search Directories
A web directory in simplest form is a human indexed search engine. Human submits, reviews and approves directory listings.
There are majorly two types of web directories. General directories and niche directories. General directories lists sites in broad categories. Niche directories concentrate in specific topics and usually the number of categories will be less and higly related to that particular niche.
The major purpose of a web directory is to classify web's quality sites in its niche. This is helpful for directory users in way that only quality sites will be listed and visitors can un doubtfully visit these sites. Unfortunately, this important purpose has lost importance lately because of the evolution of search engines like Google, Yahoo! and Msn wi Live with cutting edge technologies that results relevant sites for each search term. Thus the great directories that were once surfer friendly paradise has given way to advanced search engines technologies.
As search engines evolved, webmasters started optimizing websites for these search engines. With current search engine technology, links play an important role in ranking algorithms. This resulted in brand new use for web directories, as a source of one-way links. Now a days directories are given great importance for thier search engine friendliness and the quality of backlinks.
Directories in present form are considered to be an efficient source of quality one-way backlinks. As long as directories classify websites in different topics, one-way links from related pages ( category pages ) are given huge importance by major search engines.
There is also another theory on value of links from directories. Since directories are strictly human reveiwed, they are supposed to list only quality web sites within different categories. Thus search engines may give higher value for the backlinks from directories.
Submitting to directories are not worth unless they give some direct traffic or otherwise a quality backlink. Next time when you submit to a directory check their search engine friendliness and also the possible chances of giving some direct traffic. If you can find any of those properties, don't hesitate to submit your site. You will definitely get something back in return!
About the Author
Tuning is the owner of search industries' leading directory submission company : Directory Submission .Net. He is also the editor of Site Archive Web Directory.
There are majorly two types of web directories. General directories and niche directories. General directories lists sites in broad categories. Niche directories concentrate in specific topics and usually the number of categories will be less and higly related to that particular niche.
The major purpose of a web directory is to classify web's quality sites in its niche. This is helpful for directory users in way that only quality sites will be listed and visitors can un doubtfully visit these sites. Unfortunately, this important purpose has lost importance lately because of the evolution of search engines like Google, Yahoo! and Msn wi Live with cutting edge technologies that results relevant sites for each search term. Thus the great directories that were once surfer friendly paradise has given way to advanced search engines technologies.
As search engines evolved, webmasters started optimizing websites for these search engines. With current search engine technology, links play an important role in ranking algorithms. This resulted in brand new use for web directories, as a source of one-way links. Now a days directories are given great importance for thier search engine friendliness and the quality of backlinks.
Directories in present form are considered to be an efficient source of quality one-way backlinks. As long as directories classify websites in different topics, one-way links from related pages ( category pages ) are given huge importance by major search engines.
There is also another theory on value of links from directories. Since directories are strictly human reveiwed, they are supposed to list only quality web sites within different categories. Thus search engines may give higher value for the backlinks from directories.
Submitting to directories are not worth unless they give some direct traffic or otherwise a quality backlink. Next time when you submit to a directory check their search engine friendliness and also the possible chances of giving some direct traffic. If you can find any of those properties, don't hesitate to submit your site. You will definitely get something back in return!
About the Author
Tuning is the owner of search industries' leading directory submission company : Directory Submission .Net. He is also the editor of Site Archive Web Directory.
Greater Online Presence
What exactly is link popularity? It is not Page Rank. Link popularity is the measure of how popular your page is and how many links are directed to your site; and the quality of the sites that are directed to your site. Page Rank, on the other hand, is almost always confused with link popularity. Page Rank is normally a Google term, ranging from 1-10, and is used to classify the relevancy of a site based on keywords, description, and link popularity. Link popularity uses quality; page ranking uses quantity.
Link popularity is a major stepping stone for any online presence. If no one knows about your site, then it does not exist. On the other hand, your site may also be extremely popular due to pop ups and campaigns on sites with a bad reputation; this is when quality comes into play when link popularity is determined.
Apart from having the right keywords and good reputation, link popularity can be earned through link exchange. Link exchanges could greatly up your site on search engines, therefore, drive more traffic to your site. Note: that you should have the correct anchor text on your site in order to get page ranked accurately.
Another great strategy in gaining link popularity is the overall content of your site. Do you have interesting material? Why should anyone bother linking to your site? Sometimes, sites with great content get linked by viewers on other sites. Some webmasters might stumble upon your site and request to use some of the content of your site with your permission and all links in place; this adds to your link popularity.
For example, say your website sells and gives information on 'tomatoes'. When you type in the word 'tomato' into a search engine, and your page isn't in the top ten, your link is not optimized. Check the other sites that happen to be in the top ten lists. Some browsers may allow you to view the page source of such websites. How do you compare? How many links do you have on your site and how many sites are targeted to your site? Do you have the proper Meta tags? This is where you can use your competitors' site to your own advantage and all these are important factors in gaining link popularity.
Also, great content, such as keyword oriented articles and reviews can draw traffic to your site with little to no effort on your part. Good luck on promoting your tomatoes, remember that quality surpasses quantity!
About the Author
Jeffrey Greer owner of Ever Enterprise, providing marketing solutions and information to assist online businesses. Link Popularity is only one aspect to gaining your online presence. Visit Ever Enterprise today for more ways on gaining the marketing edge over your competition.
Link popularity is a major stepping stone for any online presence. If no one knows about your site, then it does not exist. On the other hand, your site may also be extremely popular due to pop ups and campaigns on sites with a bad reputation; this is when quality comes into play when link popularity is determined.
Apart from having the right keywords and good reputation, link popularity can be earned through link exchange. Link exchanges could greatly up your site on search engines, therefore, drive more traffic to your site. Note: that you should have the correct anchor text on your site in order to get page ranked accurately.
Another great strategy in gaining link popularity is the overall content of your site. Do you have interesting material? Why should anyone bother linking to your site? Sometimes, sites with great content get linked by viewers on other sites. Some webmasters might stumble upon your site and request to use some of the content of your site with your permission and all links in place; this adds to your link popularity.
For example, say your website sells and gives information on 'tomatoes'. When you type in the word 'tomato' into a search engine, and your page isn't in the top ten, your link is not optimized. Check the other sites that happen to be in the top ten lists. Some browsers may allow you to view the page source of such websites. How do you compare? How many links do you have on your site and how many sites are targeted to your site? Do you have the proper Meta tags? This is where you can use your competitors' site to your own advantage and all these are important factors in gaining link popularity.
Also, great content, such as keyword oriented articles and reviews can draw traffic to your site with little to no effort on your part. Good luck on promoting your tomatoes, remember that quality surpasses quantity!
About the Author
Jeffrey Greer owner of Ever Enterprise, providing marketing solutions and information to assist online businesses. Link Popularity is only one aspect to gaining your online presence. Visit Ever Enterprise today for more ways on gaining the marketing edge over your competition.
Advertise your site and get rich
Looking to advertise your site?
you can use many article engines, google adsense, yahoo ads to let users view your ad, but i think that is a high cost answer to your site advertisement.
We are offering you here a low cost method to get your site advertised at http://10dollarsiteurl.moreworld.co.in
Site Url means your presence on the internet.
If you want to get more users to your site and increase your revenue
just add your url at 10dollarsiteurl and let users come to you directly for as low as $10 only.
http://10dollarsiteurl.moreworld.co.in
you can use many article engines, google adsense, yahoo ads to let users view your ad, but i think that is a high cost answer to your site advertisement.
We are offering you here a low cost method to get your site advertised at http://10dollarsiteurl.moreworld.co.in
Site Url means your presence on the internet.
If you want to get more users to your site and increase your revenue
just add your url at 10dollarsiteurl and let users come to you directly for as low as $10 only.
http://10dollarsiteurl.moreworld.co.in
Strategies in Link Popularity
Link Popularity
Link building has always been a hot topic. In the beginning of the web hyperlinks were virtually the only way to get visitors to a site, because search engines were in their infancy. When search engines grew to be the major source of the web traffic, links didn't lose their weight, as search algorithms started to rank sites according to the quantity and quality of their incoming links. And today links become increasingly important with the growing significance of the new Web 2.0 social networks.
Link Popularuty Building Strategies
Thus, links rule the Internet. Once a routine task of a webmaster, link building has emerged itself into a full scale industry with millions of dollars in turnover. Ranking algorithms perceive links as a proxy for a human judgment, or a user's positive endorsement of a page. The idea is as follows: a user discovers a page, likes its content, links to the page, and the page gets higher ranking. This is the so-called 'natural way' of acquiring links. The natural way of acquiring link works is too slow and can be pretty unfair. New pages on big and established websites are far more likely to be discovered by web users, and these pages will get the major part of the new links (like 90%); while new pages on fresh sites will get trinkets. This is a serious defect of the link ranking system which is discussed more in details in my article Popularity Ranking Faults.
Since the natural way of getting links for a new website can take forever, some additional boost is required. There are many strategies of link building able to ensure you some initial ranking and exposure, which are necessary to make the 'natural way' work. Some of these strategies can be very tricky and do more harm than use. So it is critically important to keep in mind the following tips of link building.
Link Building Tips
Be a user when building links. The point is to make your link exchanges look like they are acquired the natural way. Make sure that your links appear in places where search engine expect them to be. This should be pages relevant to your content. Link must be in the page copy or in a sidebar possibly among the other links pointing to pages also relevant to your topic. The anchor text must look naturally - so no keyword stuffing.
Analyze your own motives of linking to the sites you like. What motivates you to cite a web resource? Is it a collection of online tools or handy tutorials? Or may be it is a provoking title? Apply this 'reverse engineering' to your pages, and use unique interesting content to attract links.
Avoid things that can damage your reputation in the eyes of search engines. No link farms, suspicious looking websites or poor quality link exchanges. Forget the reciprocal links - they no longer have any significant weight. Do not participate in three-way or similar linking schemes - these attempts to disguise reciprocal linking are easily to detect. NASA managed to get a man on the Moon with computers less powerful than a GameBoy, so why do you think Google can't discover link triangles with all the computing resources at its disposal?
Buying links. This practice is pretty much discouraged by Google, because it undermines the idea of the proxy for human judgment. So you have to be especially savvy when buying links. Avoid link trading sites or any site publicly announcing that is sells links. Don't mix buying links with paid advertising. You pay for an advertisement on a high traffic page expecting visitors referred by your ad. Buying links has a different purpose - increasing your link popularity.
Do not be obsessed with backlinks. There is an intense focus on link building but not enough focus of content creation. Links must reflect the quality of content. If you think your site has not enough incoming links, you should think about how to improve the quality of content and make it more appealing, not about more link exchanges.
Link penalties. Many people are afraid to get penalized for linking or being linked by fishy websites. If there is a need to put a link to a site which you do not want to be related with, use rel 'nofollow'. Google confirms that this attribute is critical in link analysis, so you should be fine. Links from dubious sources to your site are out of your control and all the major search engines assure that they don't punish people for that. However too many links from such sites (like tens of thousands) can bring an unwanted attention of search engine quality teams. They can ban your site if they found you responsible for boosting your rankings, but you can always submit reinclusion.
To sum up:
Make your linking strategy look natural. Avoid the known patterns of artificial link building and do not obsess with links at the expense of content creation.
About the Author
Oleg Ishenko gives useful advice in his SEO Training blog
Link building has always been a hot topic. In the beginning of the web hyperlinks were virtually the only way to get visitors to a site, because search engines were in their infancy. When search engines grew to be the major source of the web traffic, links didn't lose their weight, as search algorithms started to rank sites according to the quantity and quality of their incoming links. And today links become increasingly important with the growing significance of the new Web 2.0 social networks.
Link Popularuty Building Strategies
Thus, links rule the Internet. Once a routine task of a webmaster, link building has emerged itself into a full scale industry with millions of dollars in turnover. Ranking algorithms perceive links as a proxy for a human judgment, or a user's positive endorsement of a page. The idea is as follows: a user discovers a page, likes its content, links to the page, and the page gets higher ranking. This is the so-called 'natural way' of acquiring links. The natural way of acquiring link works is too slow and can be pretty unfair. New pages on big and established websites are far more likely to be discovered by web users, and these pages will get the major part of the new links (like 90%); while new pages on fresh sites will get trinkets. This is a serious defect of the link ranking system which is discussed more in details in my article Popularity Ranking Faults.
Since the natural way of getting links for a new website can take forever, some additional boost is required. There are many strategies of link building able to ensure you some initial ranking and exposure, which are necessary to make the 'natural way' work. Some of these strategies can be very tricky and do more harm than use. So it is critically important to keep in mind the following tips of link building.
Link Building Tips
Be a user when building links. The point is to make your link exchanges look like they are acquired the natural way. Make sure that your links appear in places where search engine expect them to be. This should be pages relevant to your content. Link must be in the page copy or in a sidebar possibly among the other links pointing to pages also relevant to your topic. The anchor text must look naturally - so no keyword stuffing.
Analyze your own motives of linking to the sites you like. What motivates you to cite a web resource? Is it a collection of online tools or handy tutorials? Or may be it is a provoking title? Apply this 'reverse engineering' to your pages, and use unique interesting content to attract links.
Avoid things that can damage your reputation in the eyes of search engines. No link farms, suspicious looking websites or poor quality link exchanges. Forget the reciprocal links - they no longer have any significant weight. Do not participate in three-way or similar linking schemes - these attempts to disguise reciprocal linking are easily to detect. NASA managed to get a man on the Moon with computers less powerful than a GameBoy, so why do you think Google can't discover link triangles with all the computing resources at its disposal?
Buying links. This practice is pretty much discouraged by Google, because it undermines the idea of the proxy for human judgment. So you have to be especially savvy when buying links. Avoid link trading sites or any site publicly announcing that is sells links. Don't mix buying links with paid advertising. You pay for an advertisement on a high traffic page expecting visitors referred by your ad. Buying links has a different purpose - increasing your link popularity.
Do not be obsessed with backlinks. There is an intense focus on link building but not enough focus of content creation. Links must reflect the quality of content. If you think your site has not enough incoming links, you should think about how to improve the quality of content and make it more appealing, not about more link exchanges.
Link penalties. Many people are afraid to get penalized for linking or being linked by fishy websites. If there is a need to put a link to a site which you do not want to be related with, use rel 'nofollow'. Google confirms that this attribute is critical in link analysis, so you should be fine. Links from dubious sources to your site are out of your control and all the major search engines assure that they don't punish people for that. However too many links from such sites (like tens of thousands) can bring an unwanted attention of search engine quality teams. They can ban your site if they found you responsible for boosting your rankings, but you can always submit reinclusion.
To sum up:
Make your linking strategy look natural. Avoid the known patterns of artificial link building and do not obsess with links at the expense of content creation.
About the Author
Oleg Ishenko gives useful advice in his SEO Training blog
Boosting your Page Rank
Most of the webmaster, when goes for submitting their websites to directories, first think they look on directories is their pagerank. They think that higher the pagerank, higher the value their links will get. Its a big misunderstanding because the value of link from seo perspective depends on the pagerank of the webpage where you are submitting your site and not on pagerank of the home page of directory.
I strongly recommend submitting site to new sites which are basically of pagerank 0 due to following reasons.
1. Because the directory is new, there will not be much links so your link will get a position quite high in the required category.
2. Because the directory is new, owner of the directory spend more and more time on its promotion. So the search engine spider will visit the directory frequently and so as your site.
3. Because the directory is new, owner will keep the submission free in most of the cases.
4. Because the directory is new, owners do the approval of the submission very fast.
5. 99% of directory owner create these directories to earn some money. so initially they keep the submission free. but once they get some pagerank and good list of sites, they make the submission paid.
6. Even if they keep the submission free, when you submit a site in a particular category, most probably there will tens or some time even hundreds of sites already be there on that category and high chance is that your site will get a link in 10th , 11th page or may be more than that which will have Pageran 0 and they will rarely be spidered by search engine.
7.High pagerank directory owner many times keep the submission free to get more and more exposure. but they generally avoid approving these sites and approve only those sites which are paying some money for featured or premium link.
8. High pagerank directory owner generally spend very less time in promotion.
About the Author
Jonathan is an online marketing expert. Adriana Lima Hot Brazilian supermodel gallery
I strongly recommend submitting site to new sites which are basically of pagerank 0 due to following reasons.
1. Because the directory is new, there will not be much links so your link will get a position quite high in the required category.
2. Because the directory is new, owner of the directory spend more and more time on its promotion. So the search engine spider will visit the directory frequently and so as your site.
3. Because the directory is new, owner will keep the submission free in most of the cases.
4. Because the directory is new, owners do the approval of the submission very fast.
5. 99% of directory owner create these directories to earn some money. so initially they keep the submission free. but once they get some pagerank and good list of sites, they make the submission paid.
6. Even if they keep the submission free, when you submit a site in a particular category, most probably there will tens or some time even hundreds of sites already be there on that category and high chance is that your site will get a link in 10th , 11th page or may be more than that which will have Pageran 0 and they will rarely be spidered by search engine.
7.High pagerank directory owner many times keep the submission free to get more and more exposure. but they generally avoid approving these sites and approve only those sites which are paying some money for featured or premium link.
8. High pagerank directory owner generally spend very less time in promotion.
About the Author
Jonathan is an online marketing expert. Adriana Lima Hot Brazilian supermodel gallery
Techniques in Link Building
If it were as simple to get top rankings for web sites as getting thousands of links pointing to your site as possible then all you would have to do is buy a bunch of site wide links and you would be on top. The two main things you have to consider when link building is the quality of the links and the time it takes to get them.
Of course you could purchase a site wide link from a high page rank site and it should be quality but now consider the quality of all of the pages within the site. You may get a few good back links but is it worth what you paid?
I learned very quickly in my Internet marketing career that having thousands of links pointing to my site in a short time was a bad thing. The top SE's like to see what is called natural link building. In other words they like to see a site grow over time. What this means is that if you acquire thousands of links in a very short period of time your site will be penalized.
So, what are the effective link building techniques and strategies?
Article Distribution - This is possible the most effective way to grow the popularity of your site. Write an article a day or as many as you can write and submit to the top article directories. This provides one-way links to your site from article directories and also provides one-way links from other sites that use your article.
Reciprocal Linking - This is probably the most popular type of link building but if not done properly can get you into trouble. Explained, reciprocal linking is when site A puts a link to site B and site B puts a link to site A. This can be effective but watch out for bad neighborhoods. There are a lot of Webmasters who try to take advantage of this technique in many ways. When you are looking for possible reciprocal partners, be sure to choose quality partners and always review link requests.
Triangular Linking - This is a technique that you can do in order to get a one-way link to your site and two others get a one-way link as well. To do this site A links to site B site B links to site C and site C links to site A. Sites A, B and C now have one way links.
Purchasing Links - This is a link building technique that can be extremely effective if done correctly. When you are looking for a site in which you want to purchase links from, be sure that it is quality and worth the price. As I mentioned before you do not want to purchase too many all at once. If you purchase one or two really good, high PR, quality links for a good price then it is all worth it.
There are many other proven strategies and techniques when it comes to link building. I try to combine a little of each and I have seen some great results. Just do what you know is right and never try to bend the rules. Always keep quality in mind and your link building campaign will prove to provide your site with many visitors.
About the Author
Joshua Spaulding is an Author and Webmaster providing Proven ways to Make Money Online including Web Site Marketing and Promotion. Joshua also runs a Quality Article Directory.
Of course you could purchase a site wide link from a high page rank site and it should be quality but now consider the quality of all of the pages within the site. You may get a few good back links but is it worth what you paid?
I learned very quickly in my Internet marketing career that having thousands of links pointing to my site in a short time was a bad thing. The top SE's like to see what is called natural link building. In other words they like to see a site grow over time. What this means is that if you acquire thousands of links in a very short period of time your site will be penalized.
So, what are the effective link building techniques and strategies?
Article Distribution - This is possible the most effective way to grow the popularity of your site. Write an article a day or as many as you can write and submit to the top article directories. This provides one-way links to your site from article directories and also provides one-way links from other sites that use your article.
Reciprocal Linking - This is probably the most popular type of link building but if not done properly can get you into trouble. Explained, reciprocal linking is when site A puts a link to site B and site B puts a link to site A. This can be effective but watch out for bad neighborhoods. There are a lot of Webmasters who try to take advantage of this technique in many ways. When you are looking for possible reciprocal partners, be sure to choose quality partners and always review link requests.
Triangular Linking - This is a technique that you can do in order to get a one-way link to your site and two others get a one-way link as well. To do this site A links to site B site B links to site C and site C links to site A. Sites A, B and C now have one way links.
Purchasing Links - This is a link building technique that can be extremely effective if done correctly. When you are looking for a site in which you want to purchase links from, be sure that it is quality and worth the price. As I mentioned before you do not want to purchase too many all at once. If you purchase one or two really good, high PR, quality links for a good price then it is all worth it.
There are many other proven strategies and techniques when it comes to link building. I try to combine a little of each and I have seen some great results. Just do what you know is right and never try to bend the rules. Always keep quality in mind and your link building campaign will prove to provide your site with many visitors.
About the Author
Joshua Spaulding is an Author and Webmaster providing Proven ways to Make Money Online including Web Site Marketing and Promotion. Joshua also runs a Quality Article Directory.
Link Building
The Internet and its network of information grow exponentially by the minute, while the increase in the number of users more or less takes a little slower.
Some businesses employ paid advertising on major commercial portals in the Internet, in hopes that the traffic generated by these pages cede eventually flow engrossment their own company website. Others make use of the ingenious pay per click PPC system, which virtually requires no start up cost on the part of the advertiser.
He or she only pays for the amount of traffic that he or she generates through the publics accessing his or her website through that particular link, no payment is made at the initial ad placement in various media.
These two component of advertising are aimed towards problem to be greatly accessible to a potential viable consumer market, over isolated then can profit put on perhaps made.
These two methods of advertising, however, gain greater ground because they have the capacity to push up a websites ranking in the query results in search engines.
Reservation influence in search engines, or the matches found by a search engine to the keywords entered by the user, are important because of the fact that these are the most effective tools through which users best shot to access intelligence on the Internet. The apartment of information existent on various topics is simply overwhelming, which is the reason why humans make usability of search engines to do for them the dirty work of going through Internet clutter and deliver them results ranked on the basis of relevance to what they are exactly looking for.
PPCs also increase the probability of finding the website ranked higher. Google Adwords, for instance, contemporaneous creates an innate ranking system within their advertising outline, so that even in prioritizing which advertisements are published in a particular page, the ones with greater relevance is made accessible to the public.
Another technique by which to hike up rankings is by providing quality information that is both highly relevant and targeted towards a particular set of keywords pre hell bent by the website. With careful market ruminate and a study of consumer behavior, businesses can study just what keywords yield traffic, and subsequently shape their business website in order to best address the demand.
However, with the Internet being as competitive as it is, it is not enough to employ just one of the many methods to increase traffic.
Another board that has been celebrated in truly delivering increased traffic sympathy the website within the conformation of SEO is link building.
Link building is the process through which one website is advertised in another website dealing with a kin field of interest. Usually, an exchange of links can happen, which can provide mutual benefits to both businesses.
In the following paragraph you will see a couple of answers to link building.
Link building, and being in productive link exchanges, can make or break a SEO campaign to optimize the search engine.
It requires a refinement of experience and loads of interactive communication in order to make sure that the link does end up published in another website.
When this does happen, ones website can already appear on the search engine more than once the first is the direct page of the website containing it, the press on are outside passage points from links by other pages.
This can be done first, by creating the impression of capability in a individual field. By creating this impression both among colleagues and clients, the website becomes respected.
Moreover, this can create a level of marketability on the part of the website, which will give people an easier time to trust the content of the pages. In effect, it becomes easier to constitution links with another website who may wish to be affiliated to the image and reputation built by the business.
Another way to do this is by soliciting the guidance of affiliate web pages. Businesses try to make affiliates by constantly reviewing products, articles, and services offered by other companies on their websites that could serve to complement the service or products to their own.
This gives the variant company greater impetus to provide links to the business because after all, it features their product.
This also impression in mutual referral, especially in the case of two twin goods.
Integral to the decision of building links with websites is the determination of the suitability of a peculiar website to become a link partner.
Emphasis is placed on decent linking partners that aggrandized or less practice the same brand of ethical SEO as ones own. Moreover, targeting possible link team who actually will be amenable to the idea of exchanging links is very important.
By targeting invitations for link building, the business gets a better opportunity to actually gain real link partners who will eventually link the business to their website.
Relevance, congruence, and even similar reputability are just some factors that can make link building campaigns more efficacious. With effective links, a business search engine appearance is maximized and magnified.
About the Author
Christian Louis. Webmaster of several sites around the internet. Looking to get TOP 10 RANKINGS in Google, Yahoo, MSN and AOL? New Software helps you Skyrocket your Sales and Profits by helping YOU get TOP 10 RANKINGS -- or your money back! http://www.1stchoicepromotion.com/higher_ranking
Some businesses employ paid advertising on major commercial portals in the Internet, in hopes that the traffic generated by these pages cede eventually flow engrossment their own company website. Others make use of the ingenious pay per click PPC system, which virtually requires no start up cost on the part of the advertiser.
He or she only pays for the amount of traffic that he or she generates through the publics accessing his or her website through that particular link, no payment is made at the initial ad placement in various media.
These two component of advertising are aimed towards problem to be greatly accessible to a potential viable consumer market, over isolated then can profit put on perhaps made.
These two methods of advertising, however, gain greater ground because they have the capacity to push up a websites ranking in the query results in search engines.
Reservation influence in search engines, or the matches found by a search engine to the keywords entered by the user, are important because of the fact that these are the most effective tools through which users best shot to access intelligence on the Internet. The apartment of information existent on various topics is simply overwhelming, which is the reason why humans make usability of search engines to do for them the dirty work of going through Internet clutter and deliver them results ranked on the basis of relevance to what they are exactly looking for.
PPCs also increase the probability of finding the website ranked higher. Google Adwords, for instance, contemporaneous creates an innate ranking system within their advertising outline, so that even in prioritizing which advertisements are published in a particular page, the ones with greater relevance is made accessible to the public.
Another technique by which to hike up rankings is by providing quality information that is both highly relevant and targeted towards a particular set of keywords pre hell bent by the website. With careful market ruminate and a study of consumer behavior, businesses can study just what keywords yield traffic, and subsequently shape their business website in order to best address the demand.
However, with the Internet being as competitive as it is, it is not enough to employ just one of the many methods to increase traffic.
Another board that has been celebrated in truly delivering increased traffic sympathy the website within the conformation of SEO is link building.
Link building is the process through which one website is advertised in another website dealing with a kin field of interest. Usually, an exchange of links can happen, which can provide mutual benefits to both businesses.
In the following paragraph you will see a couple of answers to link building.
Link building, and being in productive link exchanges, can make or break a SEO campaign to optimize the search engine.
It requires a refinement of experience and loads of interactive communication in order to make sure that the link does end up published in another website.
When this does happen, ones website can already appear on the search engine more than once the first is the direct page of the website containing it, the press on are outside passage points from links by other pages.
This can be done first, by creating the impression of capability in a individual field. By creating this impression both among colleagues and clients, the website becomes respected.
Moreover, this can create a level of marketability on the part of the website, which will give people an easier time to trust the content of the pages. In effect, it becomes easier to constitution links with another website who may wish to be affiliated to the image and reputation built by the business.
Another way to do this is by soliciting the guidance of affiliate web pages. Businesses try to make affiliates by constantly reviewing products, articles, and services offered by other companies on their websites that could serve to complement the service or products to their own.
This gives the variant company greater impetus to provide links to the business because after all, it features their product.
This also impression in mutual referral, especially in the case of two twin goods.
Integral to the decision of building links with websites is the determination of the suitability of a peculiar website to become a link partner.
Emphasis is placed on decent linking partners that aggrandized or less practice the same brand of ethical SEO as ones own. Moreover, targeting possible link team who actually will be amenable to the idea of exchanging links is very important.
By targeting invitations for link building, the business gets a better opportunity to actually gain real link partners who will eventually link the business to their website.
Relevance, congruence, and even similar reputability are just some factors that can make link building campaigns more efficacious. With effective links, a business search engine appearance is maximized and magnified.
About the Author
Christian Louis. Webmaster of several sites around the internet. Looking to get TOP 10 RANKINGS in Google, Yahoo, MSN and AOL? New Software helps you Skyrocket your Sales and Profits by helping YOU get TOP 10 RANKINGS -- or your money back! http://www.1stchoicepromotion.com/higher_ranking
Link popularity- basis for search engine
Everyone expects of massive online success as soon as they promote their services and products online but there are few factors that can decide website's popularity and longevity and needs thorough attention. Among them link popularity is the most important one.
In fact, the moment words link popularity passes through our sound receptors, our brain interprets us what it generally mean, but apart from that vague idea, you must understand few core facts on link popularity if you want to be a leader in search engine marketing.
Link popularity is the number of incoming links from potential partners to your website. More the one way link, more popular will be your website; more popular your website become, higher will be the chances of getting good page rank and good turn-around of Web traffic. Since good PR focuses on quantity and popularity of the links, it can help in attaining good position in search engine result page (SERP). If your website is placed in appreciable position, people easily find you as soon as they enter the Web world, view your services repeatedly and become potential buyers.
People often considers page rank (PR) and link popularity as the synonym of each other but this consideration is nothing more than a misconception because page rank is the software used by the Google to rank a Web page and it is a numeric value that determines the relevancy and importance of a Web page on search engine result page. PR is an important factor that facilitates link popularity because link popularity is determined on the basis of PR. Hence in order to get more link popularity, your website must be good enough to get suitable PR when search engine spiders visit your Web pages once a month (such process is called Googlebot in case of Google search engine).
Link popularity does not mean linking your website to numerous irrelevant website. Links must be developed with potential partners having similar interest like yours and more importance is given to one-way-link or incoming link rather than two-way-link or reciprocal link. In order to be benefited through link building, you must thoroughly check the PR and link popularity status of the approaching websites because if the website has zero PR then you will gain nothing from that link.
Another suggested factor in link building is the text used in links. Make your website links with targeted Keywords. In some other way, articles, forums and blogs posting is few appreciating technique of getting back links but make sure not to spam the process and submit relevant information in articles, blogs and in forums.
Hence, start making your website most desirous among your competitors; work on it, make it informative, content rich and link-worthy so that others may prefer linking to you. Be judgmental on quality than the quantity of the links. If you follow the process sincerely with an utmost desire to success, you will see your website gaining link popularity on each successive day.
About the Author
Sharon Lepcha is a content writer and an emerging author in the field of technology. She is associated with Midas Web Technologies http://www.midassoft.biz which is a software development, dynamic website design and development, e-commerce application development and ethical search engine optimization company in New Delhi, India.
In fact, the moment words link popularity passes through our sound receptors, our brain interprets us what it generally mean, but apart from that vague idea, you must understand few core facts on link popularity if you want to be a leader in search engine marketing.
Link popularity is the number of incoming links from potential partners to your website. More the one way link, more popular will be your website; more popular your website become, higher will be the chances of getting good page rank and good turn-around of Web traffic. Since good PR focuses on quantity and popularity of the links, it can help in attaining good position in search engine result page (SERP). If your website is placed in appreciable position, people easily find you as soon as they enter the Web world, view your services repeatedly and become potential buyers.
People often considers page rank (PR) and link popularity as the synonym of each other but this consideration is nothing more than a misconception because page rank is the software used by the Google to rank a Web page and it is a numeric value that determines the relevancy and importance of a Web page on search engine result page. PR is an important factor that facilitates link popularity because link popularity is determined on the basis of PR. Hence in order to get more link popularity, your website must be good enough to get suitable PR when search engine spiders visit your Web pages once a month (such process is called Googlebot in case of Google search engine).
Link popularity does not mean linking your website to numerous irrelevant website. Links must be developed with potential partners having similar interest like yours and more importance is given to one-way-link or incoming link rather than two-way-link or reciprocal link. In order to be benefited through link building, you must thoroughly check the PR and link popularity status of the approaching websites because if the website has zero PR then you will gain nothing from that link.
Another suggested factor in link building is the text used in links. Make your website links with targeted Keywords. In some other way, articles, forums and blogs posting is few appreciating technique of getting back links but make sure not to spam the process and submit relevant information in articles, blogs and in forums.
Hence, start making your website most desirous among your competitors; work on it, make it informative, content rich and link-worthy so that others may prefer linking to you. Be judgmental on quality than the quantity of the links. If you follow the process sincerely with an utmost desire to success, you will see your website gaining link popularity on each successive day.
About the Author
Sharon Lepcha is a content writer and an emerging author in the field of technology. She is associated with Midas Web Technologies http://www.midassoft.biz which is a software development, dynamic website design and development, e-commerce application development and ethical search engine optimization company in New Delhi, India.
Link popularity- basis for search engine
Everyone expects of massive online success as soon as they promote their services and products online but there are few factors that can decide website's popularity and longevity and needs thorough attention. Among them link popularity is the most important one.
In fact, the moment words link popularity passes through our sound receptors, our brain interprets us what it generally mean, but apart from that vague idea, you must understand few core facts on link popularity if you want to be a leader in search engine marketing.
Link popularity is the number of incoming links from potential partners to your website. More the one way link, more popular will be your website; more popular your website become, higher will be the chances of getting good page rank and good turn-around of Web traffic. Since good PR focuses on quantity and popularity of the links, it can help in attaining good position in search engine result page (SERP). If your website is placed in appreciable position, people easily find you as soon as they enter the Web world, view your services repeatedly and become potential buyers.
People often considers page rank (PR) and link popularity as the synonym of each other but this consideration is nothing more than a misconception because page rank is the software used by the Google to rank a Web page and it is a numeric value that determines the relevancy and importance of a Web page on search engine result page. PR is an important factor that facilitates link popularity because link popularity is determined on the basis of PR. Hence in order to get more link popularity, your website must be good enough to get suitable PR when search engine spiders visit your Web pages once a month (such process is called Googlebot in case of Google search engine).
Link popularity does not mean linking your website to numerous irrelevant website. Links must be developed with potential partners having similar interest like yours and more importance is given to one-way-link or incoming link rather than two-way-link or reciprocal link. In order to be benefited through link building, you must thoroughly check the PR and link popularity status of the approaching websites because if the website has zero PR then you will gain nothing from that link.
Another suggested factor in link building is the text used in links. Make your website links with targeted Keywords. In some other way, articles, forums and blogs posting is few appreciating technique of getting back links but make sure not to spam the process and submit relevant information in articles, blogs and in forums.
Hence, start making your website most desirous among your competitors; work on it, make it informative, content rich and link-worthy so that others may prefer linking to you. Be judgmental on quality than the quantity of the links. If you follow the process sincerely with an utmost desire to success, you will see your website gaining link popularity on each successive day.
About the Author
Sharon Lepcha is a content writer and an emerging author in the field of technology. She is associated with Midas Web Technologies http://www.midassoft.biz which is a software development, dynamic website design and development, e-commerce application development and ethical search engine optimization company in New Delhi, India.
In fact, the moment words link popularity passes through our sound receptors, our brain interprets us what it generally mean, but apart from that vague idea, you must understand few core facts on link popularity if you want to be a leader in search engine marketing.
Link popularity is the number of incoming links from potential partners to your website. More the one way link, more popular will be your website; more popular your website become, higher will be the chances of getting good page rank and good turn-around of Web traffic. Since good PR focuses on quantity and popularity of the links, it can help in attaining good position in search engine result page (SERP). If your website is placed in appreciable position, people easily find you as soon as they enter the Web world, view your services repeatedly and become potential buyers.
People often considers page rank (PR) and link popularity as the synonym of each other but this consideration is nothing more than a misconception because page rank is the software used by the Google to rank a Web page and it is a numeric value that determines the relevancy and importance of a Web page on search engine result page. PR is an important factor that facilitates link popularity because link popularity is determined on the basis of PR. Hence in order to get more link popularity, your website must be good enough to get suitable PR when search engine spiders visit your Web pages once a month (such process is called Googlebot in case of Google search engine).
Link popularity does not mean linking your website to numerous irrelevant website. Links must be developed with potential partners having similar interest like yours and more importance is given to one-way-link or incoming link rather than two-way-link or reciprocal link. In order to be benefited through link building, you must thoroughly check the PR and link popularity status of the approaching websites because if the website has zero PR then you will gain nothing from that link.
Another suggested factor in link building is the text used in links. Make your website links with targeted Keywords. In some other way, articles, forums and blogs posting is few appreciating technique of getting back links but make sure not to spam the process and submit relevant information in articles, blogs and in forums.
Hence, start making your website most desirous among your competitors; work on it, make it informative, content rich and link-worthy so that others may prefer linking to you. Be judgmental on quality than the quantity of the links. If you follow the process sincerely with an utmost desire to success, you will see your website gaining link popularity on each successive day.
About the Author
Sharon Lepcha is a content writer and an emerging author in the field of technology. She is associated with Midas Web Technologies http://www.midassoft.biz which is a software development, dynamic website design and development, e-commerce application development and ethical search engine optimization company in New Delhi, India.
Optimizing search engines
Search Engine Optimization and Backlinks by George Van Eyk
Backlinks and Search Engine Optimization
The importance of backlinks is often not fully appreciated by the website owners or webmasters. When making changes to your website for Search Engine Optimization for good ranking on the major search engine such as Google, Yahoo or MSN, there are different factors that you should look at.
Website Ranking
If you would like to obtain a good ranking on the search engines you will accept the importance of backlinks. The website content and the Meta tags must of course be in accordance with the appropriate keyword density percentages. The search engines through its bots and spiders then perform a mathematic formula and assign a numeric value to the site. The rank assigned to your website depends for a large share to the number of backlinks that your website has from other websites with a strong preference to backlinks from websites which are relevant to your website and its content.
Backlink and Reciprocol Link
There are two forms of links we are looking at which are back links and reciprocal links . Both the back link and reciprocal link suggest to the search engines that your website should assign a high rank to your website in the search engine results as other websites view your website as a quality website which is why they have linked to your site. By reciprocating the link back to the site that is linking to your website, a firm network connection is build. Google and the other major search engines place high credit on backlinks and reciprocate links and therefore a website with a strong and solid backlink campaign will find their website to end up being rewarded by the search engines such Google and Yahoo.
Dead Backlinks
There is a negative side to the whole backlinks building process. A website that you have exchanged links with could delete a backlink or a page may get removed. When a search engine bot crawls through your site and finds a dead backlink then this could be lead to negative view of the search engines in regards to your website. The search engine would find the dead link and consider that your website isn't taking good care of the content and links published on the site and could assign you a worse ranking then you previously had in the search engine results.
Some of the websites that your site might have exchanged reciprocal links with could very likely check all their backlinks to see if they remain active and present. If the other website finds that the backlink to their website is no longer active or has been removed then the website in question will more than likely remove the backlink to your website. Having your site in a good partnership with your link partners and having a good and healthy link popularity will keep the search engines like MSN and Google engine satisfied.
Bad Neighborhood Link
If your website exchanges links with a site that has been in trouble with the search engines due to spamming or bad content then this could result into your website being somehow penalized for linking with a bad neighborhood website like the one your site is linking with.
About the Author
Read more about the importance of link importance and other great search engine optimization tips and tricks on the authors website.
Backlinks and Search Engine Optimization
The importance of backlinks is often not fully appreciated by the website owners or webmasters. When making changes to your website for Search Engine Optimization for good ranking on the major search engine such as Google, Yahoo or MSN, there are different factors that you should look at.
Website Ranking
If you would like to obtain a good ranking on the search engines you will accept the importance of backlinks. The website content and the Meta tags must of course be in accordance with the appropriate keyword density percentages. The search engines through its bots and spiders then perform a mathematic formula and assign a numeric value to the site. The rank assigned to your website depends for a large share to the number of backlinks that your website has from other websites with a strong preference to backlinks from websites which are relevant to your website and its content.
Backlink and Reciprocol Link
There are two forms of links we are looking at which are back links and reciprocal links . Both the back link and reciprocal link suggest to the search engines that your website should assign a high rank to your website in the search engine results as other websites view your website as a quality website which is why they have linked to your site. By reciprocating the link back to the site that is linking to your website, a firm network connection is build. Google and the other major search engines place high credit on backlinks and reciprocate links and therefore a website with a strong and solid backlink campaign will find their website to end up being rewarded by the search engines such Google and Yahoo.
Dead Backlinks
There is a negative side to the whole backlinks building process. A website that you have exchanged links with could delete a backlink or a page may get removed. When a search engine bot crawls through your site and finds a dead backlink then this could be lead to negative view of the search engines in regards to your website. The search engine would find the dead link and consider that your website isn't taking good care of the content and links published on the site and could assign you a worse ranking then you previously had in the search engine results.
Some of the websites that your site might have exchanged reciprocal links with could very likely check all their backlinks to see if they remain active and present. If the other website finds that the backlink to their website is no longer active or has been removed then the website in question will more than likely remove the backlink to your website. Having your site in a good partnership with your link partners and having a good and healthy link popularity will keep the search engines like MSN and Google engine satisfied.
Bad Neighborhood Link
If your website exchanges links with a site that has been in trouble with the search engines due to spamming or bad content then this could result into your website being somehow penalized for linking with a bad neighborhood website like the one your site is linking with.
About the Author
Read more about the importance of link importance and other great search engine optimization tips and tricks on the authors website.
Repeating Web Traffic
Tips to Get Repeat Web Traffic by Andrea
1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a date counter on the page to show when it was last updated.
2. Offer additional value on your website. For affiliates and partners you can place links to their sites and products and ask them to do the same for you. You can also advertise their books or videos, if these products relate to your industry and are not in competition with your own product.
3. You can allow customers to 'opt in' to get discounts and special offers. Place a link on your site to invite customers to 'opt in' to get a monthly newsletter or valuable coupons.
4. Add a link to your primary page with a script 'Book Mark or Add this site to your Favorites'.
5. Add a link 'Recommend this site to a Friend' so that the visitor can email your website link, with a prewritten title, "Thought you might be interested in this", just by clicking on it.
6. Brand your website so that visitors always know they are on your site. Use consistent colors, logos and slogans and always provide a 'Contact Us' link on each page. 7. Create a 'Our Policies' page that clearly defines your philosophy and principles in dealing with your customers. Also post your privacy policy as well so that clients know they are secure when they visit your site.
8. Create a FAQ page which addresses most of the doubts and clarifications about your product or your company that are likely to be asked. This helps to resolve most of the customers doubts in their first visit to your site.
8. Ensure that each page on your website has appropriate titles and keywords so that your customer can find their way back to your site if they lose the book mark.
9. Never spam a client, who has opted for newsletters, with unsolicited emails. Later if they decide they want to 'opt out' of the mailings, be sure you honor their request and take them off the mailing list. They may still come back if they like your products. But they will certainly not come back if you continue to flood their email box with mails they no longer wish to receive.
www.strikegold.com.au
About the Author
www.strikegold.com.au
1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a date counter on the page to show when it was last updated.
2. Offer additional value on your website. For affiliates and partners you can place links to their sites and products and ask them to do the same for you. You can also advertise their books or videos, if these products relate to your industry and are not in competition with your own product.
3. You can allow customers to 'opt in' to get discounts and special offers. Place a link on your site to invite customers to 'opt in' to get a monthly newsletter or valuable coupons.
4. Add a link to your primary page with a script 'Book Mark or Add this site to your Favorites'.
5. Add a link 'Recommend this site to a Friend' so that the visitor can email your website link, with a prewritten title, "Thought you might be interested in this", just by clicking on it.
6. Brand your website so that visitors always know they are on your site. Use consistent colors, logos and slogans and always provide a 'Contact Us' link on each page. 7. Create a 'Our Policies' page that clearly defines your philosophy and principles in dealing with your customers. Also post your privacy policy as well so that clients know they are secure when they visit your site.
8. Create a FAQ page which addresses most of the doubts and clarifications about your product or your company that are likely to be asked. This helps to resolve most of the customers doubts in their first visit to your site.
8. Ensure that each page on your website has appropriate titles and keywords so that your customer can find their way back to your site if they lose the book mark.
9. Never spam a client, who has opted for newsletters, with unsolicited emails. Later if they decide they want to 'opt out' of the mailings, be sure you honor their request and take them off the mailing list. They may still come back if they like your products. But they will certainly not come back if you continue to flood their email box with mails they no longer wish to receive.
www.strikegold.com.au
About the Author
www.strikegold.com.au
Website Traffic
Be sure to read this before you spend any money on site traffic. Let me go ahead and say that the only thing you need to bring traffic to your web site is a computer and a brain. There are lots of free ways to get quality visitors flowing to your site.
The first thing you will need is a quality web site. Many people think they can just throw together a sloppy web site with nothing but banners ads and referral links, submit it to some search engines, and start receiving floods of traffic. This cannot be further from the truth. In order to get traffic coming to your site again and again, you must have a useful site. Give the visitors a reason to return.
Once you have developed a useful site you can begin your traffic building campaign.
I recommend using:
1. Article Marketing:
Article marketing is a very good way to gain targeted traffic to your site. Article marketing allows other webmasters to use your article on their site as long as they keep your article and bio in tact. Write short articles between 250 and 500 words and submit them to several article directories. As your articles spread across the internet your traffic, incoming links, and ranking will increase.
2. Link Exchanging:
Exchanging links with related web sites can not only bring you more traffic, but it can also increase your page's ranking in the search engines. The more incoming links to your site the more important the search engines consider your website. Keep in mind that the links must be related to your site's content. Stay away from link farms and free for all link exchange sites. These will only hurt your rankings.
Start by emailing webmasters and telling them that you will be linking to their useful website. Then ask if they would consider linking to your site. Tell them why your site is useful and how it can benefit their visitors. Many webmasters will be glad to exchange links.
3. Forum Posting
Have you ever been a member of a web forum? Maybe you actively post in one currently. Place a link to your website in your signature and make quality posts on forums daily. As users read your informative posts, they will see your link and follow it to your site. Search engines will also index the pages of forums and create back links to your site.
About the Author
Want to learn how I draw large amounts of traffic to my websites?
I can show you the way! To start receiving your free information on increasing web site traffic please visit http://www.6trafficsecrets.com
The first thing you will need is a quality web site. Many people think they can just throw together a sloppy web site with nothing but banners ads and referral links, submit it to some search engines, and start receiving floods of traffic. This cannot be further from the truth. In order to get traffic coming to your site again and again, you must have a useful site. Give the visitors a reason to return.
Once you have developed a useful site you can begin your traffic building campaign.
I recommend using:
1. Article Marketing:
Article marketing is a very good way to gain targeted traffic to your site. Article marketing allows other webmasters to use your article on their site as long as they keep your article and bio in tact. Write short articles between 250 and 500 words and submit them to several article directories. As your articles spread across the internet your traffic, incoming links, and ranking will increase.
2. Link Exchanging:
Exchanging links with related web sites can not only bring you more traffic, but it can also increase your page's ranking in the search engines. The more incoming links to your site the more important the search engines consider your website. Keep in mind that the links must be related to your site's content. Stay away from link farms and free for all link exchange sites. These will only hurt your rankings.
Start by emailing webmasters and telling them that you will be linking to their useful website. Then ask if they would consider linking to your site. Tell them why your site is useful and how it can benefit their visitors. Many webmasters will be glad to exchange links.
3. Forum Posting
Have you ever been a member of a web forum? Maybe you actively post in one currently. Place a link to your website in your signature and make quality posts on forums daily. As users read your informative posts, they will see your link and follow it to your site. Search engines will also index the pages of forums and create back links to your site.
About the Author
Want to learn how I draw large amounts of traffic to my websites?
I can show you the way! To start receiving your free information on increasing web site traffic please visit http://www.6trafficsecrets.com
Website Promotion
There was an era when people were talking about how to create a website using html coding or some easy tools to create attractive website in seconds. Today we are a level up, and we seek how to promote our website so that, the actual purpose of selling products or services could be attained by bringing more target visitors to the website.
You've spent days, maybe weeks, creating a terrific website. Unfortunately, no one has seen it. Now what? Every site owner wishes to get his site promoted effectively. Can we all do it?? Even if it is done, is it done effectively?? There are several ways also for site promotion which can play immense role in this regard.
Website promotion is not an easy task, because thousands of new websites are created each day, each of them striving for a position in the first search engine results, some using ethical techniques, others try to fool the search engines.
Website promotion is a many-layered, many-varied process. If you ask five people what they think are the best ways to promote their websites, you will probably get five different answers, with a few common denominators.
To begin a successful promotion campaign, you must complete two steps. Those two steps are submitting your website to the major online directories and to the top search engines. Fortunately there are more ways than one to increase website traffic. If you don't mind spending a few bucks to attract visitors, the options obviously increase.
Before submitting to any online directory, it will be beneficial to check whether the site is banned by Google or not. You can easily do this using check status.
The only way to drive traffic to your site is through website promotion. Few guidelines are here for your website promotion:
* Appearance makes a difference. From the very beginning the point to be kept in mind that professional attitude pays everywhere. * Why the people will visit your site?? The contents should be so designed that it caters the specific needs which the people are searching for. * Link Exchange is very effective tool in promotion of site. * Posting meaningful contents in forum and answering to questions may contribute to promote your site.
Effective way to promote any website:
1. Search engine and directory submission: Don't wait for the search engines to find your site. Go ahead and submit to them voluntarily. You can submit your website to trade web links for free of cost. 2. Build link popularity: Look for free link exchange programs. You can increase website traffic by including relevant links to your site. Visit link popularity to check popularity of any link. 3. Article marketing: Articles create interest in your website as you are seen as an expert. Having your URL and anchor text listed increases your number of relevant inbound links. 4. Beat your competition: This is the sure-fire way to beat the competition in addition to improving your site's content and appearance. 5. Use forums: Forums are a good way to boost your website promotion campaign as they are opinion builders. Join discussions and include your website URL.
These are just five of the ways you can engage in website promotion. There are several others, such as pop-up advertising, banner advertising etc. Actually, the most important thing is to do a rich content, the most important thing is to promote the prudent choice is not connected, Quality is important.
Once your site gets promoted you can check the position of your site in search engine using SE position.
About the Author
The author is Business Head for www.tradeweblinks.com and www.ebizpromo.com who is specialized into web-design, development, Search Engine optimization and link building
You've spent days, maybe weeks, creating a terrific website. Unfortunately, no one has seen it. Now what? Every site owner wishes to get his site promoted effectively. Can we all do it?? Even if it is done, is it done effectively?? There are several ways also for site promotion which can play immense role in this regard.
Website promotion is not an easy task, because thousands of new websites are created each day, each of them striving for a position in the first search engine results, some using ethical techniques, others try to fool the search engines.
Website promotion is a many-layered, many-varied process. If you ask five people what they think are the best ways to promote their websites, you will probably get five different answers, with a few common denominators.
To begin a successful promotion campaign, you must complete two steps. Those two steps are submitting your website to the major online directories and to the top search engines. Fortunately there are more ways than one to increase website traffic. If you don't mind spending a few bucks to attract visitors, the options obviously increase.
Before submitting to any online directory, it will be beneficial to check whether the site is banned by Google or not. You can easily do this using check status.
The only way to drive traffic to your site is through website promotion. Few guidelines are here for your website promotion:
* Appearance makes a difference. From the very beginning the point to be kept in mind that professional attitude pays everywhere. * Why the people will visit your site?? The contents should be so designed that it caters the specific needs which the people are searching for. * Link Exchange is very effective tool in promotion of site. * Posting meaningful contents in forum and answering to questions may contribute to promote your site.
Effective way to promote any website:
1. Search engine and directory submission: Don't wait for the search engines to find your site. Go ahead and submit to them voluntarily. You can submit your website to trade web links for free of cost. 2. Build link popularity: Look for free link exchange programs. You can increase website traffic by including relevant links to your site. Visit link popularity to check popularity of any link. 3. Article marketing: Articles create interest in your website as you are seen as an expert. Having your URL and anchor text listed increases your number of relevant inbound links. 4. Beat your competition: This is the sure-fire way to beat the competition in addition to improving your site's content and appearance. 5. Use forums: Forums are a good way to boost your website promotion campaign as they are opinion builders. Join discussions and include your website URL.
These are just five of the ways you can engage in website promotion. There are several others, such as pop-up advertising, banner advertising etc. Actually, the most important thing is to do a rich content, the most important thing is to promote the prudent choice is not connected, Quality is important.
Once your site gets promoted you can check the position of your site in search engine using SE position.
About the Author
The author is Business Head for www.tradeweblinks.com and www.ebizpromo.com who is specialized into web-design, development, Search Engine optimization and link building
Important things to mind in links
It is a well known fact that adding incoming links to any website is a great method of promotion and search engine optimization. Quality links can increase your page rank and ultimately get you consistent traffic and sales at seemingly no cost. Nothing comes for free, the creation of a quality link directory for your website is no different. It will require time and some careful planning to really get the most out of this valuable tool.
Keep these tips in mind to create a powerful content rich link directory for your website.
1. Do a little planning. The first thing that always leads to success is a clear game plan. Decide what needs to get accomplished and how you can get the job done. Make some lists of keywords and link categories relevant to that of your own website. Avoid using categories which are not related.
For instance, if your site is a work at home affiliate web page you would not want to include the categories health & beauty, science, autombiles, etc. To increase your Search Engine Optimzation your links must be related to the overall theme and content of your website.
2. Don't become a link farm. Search engines hate "link farms". If each page in your link directory has too many links to other company oweb sites your site may be labeled a link farm. Keep the amount of links on each page low, I suggest 15-25 and no more.
3. Ensure every page is keyword rich and has a few links back to your home page. Content is so important for a powerful link directory so keep it filled with keyword rich titles, meta tags, paragraphs, etc. relevant to that pages theme. This will increase the quality of your content and improve the quality of your link directory as a whole.
Its also important to include links back to your home page. This will increase your search engine optimaztion as the web spiders register more back links to your home page.
4. Use link directory software that checks links automatically. There are a lot of different programs and web sites that offer linking services. Be sure to check into them before choosing, some offer a lot of "instant" links for a monthly fee. These links usually do not provide much help if not hurt your SEO, so be wary.
I suggest using linkmarket.net. There are more than 60,000 potential link partners in every category of the online business world. Links are checked automatically and I've found that at $24.95 a year you cannot go wrong! But there are many other programs and services out there, finding one that works for you will require a little research on your end.
5. Keep it up! Simply following these simple steps and setting up your link directory is far from the end. You will want to test and retest many different aspects of the linking world. You want to be sure that everything is working correctly and is content rich before visitors and search engine spiders arrive.
Taking some simple steps can ensure that your link directory works smoothly and increases your Search Engine Optimization. Keep in mind that getting the best links will require some requests from you to other web owners, and be sure the software you use automatically checks links for effectiveness and removal.
About the Author
James has been involved in advanced internet marketing and home business opportunities for the last 4 years within the frame work of a multi national billion dollar company. He is a graduated student of http://www.homeincomeuniversity.com
Keep these tips in mind to create a powerful content rich link directory for your website.
1. Do a little planning. The first thing that always leads to success is a clear game plan. Decide what needs to get accomplished and how you can get the job done. Make some lists of keywords and link categories relevant to that of your own website. Avoid using categories which are not related.
For instance, if your site is a work at home affiliate web page you would not want to include the categories health & beauty, science, autombiles, etc. To increase your Search Engine Optimzation your links must be related to the overall theme and content of your website.
2. Don't become a link farm. Search engines hate "link farms". If each page in your link directory has too many links to other company oweb sites your site may be labeled a link farm. Keep the amount of links on each page low, I suggest 15-25 and no more.
3. Ensure every page is keyword rich and has a few links back to your home page. Content is so important for a powerful link directory so keep it filled with keyword rich titles, meta tags, paragraphs, etc. relevant to that pages theme. This will increase the quality of your content and improve the quality of your link directory as a whole.
Its also important to include links back to your home page. This will increase your search engine optimaztion as the web spiders register more back links to your home page.
4. Use link directory software that checks links automatically. There are a lot of different programs and web sites that offer linking services. Be sure to check into them before choosing, some offer a lot of "instant" links for a monthly fee. These links usually do not provide much help if not hurt your SEO, so be wary.
I suggest using linkmarket.net. There are more than 60,000 potential link partners in every category of the online business world. Links are checked automatically and I've found that at $24.95 a year you cannot go wrong! But there are many other programs and services out there, finding one that works for you will require a little research on your end.
5. Keep it up! Simply following these simple steps and setting up your link directory is far from the end. You will want to test and retest many different aspects of the linking world. You want to be sure that everything is working correctly and is content rich before visitors and search engine spiders arrive.
Taking some simple steps can ensure that your link directory works smoothly and increases your Search Engine Optimization. Keep in mind that getting the best links will require some requests from you to other web owners, and be sure the software you use automatically checks links for effectiveness and removal.
About the Author
James has been involved in advanced internet marketing and home business opportunities for the last 4 years within the frame work of a multi national billion dollar company. He is a graduated student of http://www.homeincomeuniversity.com
Submitting articles for links
Article Submission for links by Holding Court
As more and more websites and blogs recognise the need for fresh content, regular and consistent article submissions to sites such as Go Articles and Searchwarp offers benefits in terms of link building and increasing link popularity.
The link building gains come from the link or two can usually be placed in the author bio at the foot of the article. First of all, the links are free. Those sites copying the article must keep the link in place as a condition of use.
Articles offer the opportunity to gain links from numerous sources for one submission. Whilst the article may take a while to write, if it attracts even ten downloads, then it is time well spent and would be on a par with submitting to ten different directories.
The links should be from relevant sources. If, for example, you write an article on link popularity then sites wanting to use it are likely to relate to search engine optimisation and web promotion.
The links can be to sub-pages rather than the homepage, thus acquiring the deep links that enhance the website as a whole and improves the natural search rankings for specific pages. This can in turn direct customers to the most appropriate page and enhance conversion.
Also, you can determine the anchor text for the link. The link can contain two or three keywords that are relevant to the page it is linking to which is important when trying to promote your site for a particular search phrase. This is an advantage over some directories that insist on the official title of the website being submited.
So write articles relevant to your website and reap the linking benefits!
About the Author
Holding Court is a search engine marketing business specialising in achieving high rankings in the natural search results through text link building campaigns.
As more and more websites and blogs recognise the need for fresh content, regular and consistent article submissions to sites such as Go Articles and Searchwarp offers benefits in terms of link building and increasing link popularity.
The link building gains come from the link or two can usually be placed in the author bio at the foot of the article. First of all, the links are free. Those sites copying the article must keep the link in place as a condition of use.
Articles offer the opportunity to gain links from numerous sources for one submission. Whilst the article may take a while to write, if it attracts even ten downloads, then it is time well spent and would be on a par with submitting to ten different directories.
The links should be from relevant sources. If, for example, you write an article on link popularity then sites wanting to use it are likely to relate to search engine optimisation and web promotion.
The links can be to sub-pages rather than the homepage, thus acquiring the deep links that enhance the website as a whole and improves the natural search rankings for specific pages. This can in turn direct customers to the most appropriate page and enhance conversion.
Also, you can determine the anchor text for the link. The link can contain two or three keywords that are relevant to the page it is linking to which is important when trying to promote your site for a particular search phrase. This is an advantage over some directories that insist on the official title of the website being submited.
So write articles relevant to your website and reap the linking benefits!
About the Author
Holding Court is a search engine marketing business specialising in achieving high rankings in the natural search results through text link building campaigns.
Link Reciprocity
Put simply, when two people have their own websites, and they mutually agree to place links on each others websites, on a reciprocal basis, so as to direct the search engines and, consequently, traffic from one to the other, we say we have reciprocal links.
In practice, however, the exercise is not all that simple. A lot of effort and time and sometimes money may have to be spent.When the Internet was young in promoting web-based businesses, establishing reciprocal links between websites with related business interests was quite common and profitable.
Over time, two things changed the scenario for reciprocal links. The advent of Google as a search engine with its novel concept of ranking web pages was a major development that affected reciprocal links in the long run.
The more the number of one-way inbound links to your website page, the better the page ranking by the search engine. In pursuit of better ranked pages, people started offering outbound links to other websites in order to attract inbound links by way of reciprocity, and this without rhyme or reason.
The other thing that happened was that a lot of unscrupulous webmasters and evil-minded people started taking undue advantage of the rush for reciprocal links with the aim of improving the ranking of their pages and making a quick buck.
Some of them used devious techniques to make your reciprocal link appear to be an outbound one to the search engine, depriving you of your advantage of getting back a link to your page. A situation arose in which search engines started downgrading the pages that demonstrated artificial or unnatural linking patterns.
Will increasing the number of reciprocal links help improve the ranking of your website pages, in this background? On the contrary, search engines tend to penalize websites with too many page-links to unrelated sites because the search engines do not hold any value in such links. Your search engine page rank will take a nose dive.
But our title question is not fully answered yet. If you qualify the type of reciprocal links by dedicating a small number of such links to websites that have relevance, in that they augment one anothers traffic, then reciprocal links become worthy of the effort involved in designing proper web pages with enhanced focus on the exact purpose of your website.
Do not indulge in having outbound links to questionable sites. Do not deal with any automated network-links that are not subject to any editor-discretion. Reject linking services that offer you either incentives or guarantees to provide an unlimited or large number of reciprocal links to sites to which you have no reason to get connected. Avoid such other pitfalls and your effort in having reciprocal links will surely pay dividends.
Search engines and webmasters will not object to links that end up in effecting end-user benefits making them entirely worth the effort, if you are willing to spend it.
About the Author
Juhani Tontti is a full time internet marketer and offers 3 free ebooks and more about reciprocal links, click here!
In practice, however, the exercise is not all that simple. A lot of effort and time and sometimes money may have to be spent.When the Internet was young in promoting web-based businesses, establishing reciprocal links between websites with related business interests was quite common and profitable.
Over time, two things changed the scenario for reciprocal links. The advent of Google as a search engine with its novel concept of ranking web pages was a major development that affected reciprocal links in the long run.
The more the number of one-way inbound links to your website page, the better the page ranking by the search engine. In pursuit of better ranked pages, people started offering outbound links to other websites in order to attract inbound links by way of reciprocity, and this without rhyme or reason.
The other thing that happened was that a lot of unscrupulous webmasters and evil-minded people started taking undue advantage of the rush for reciprocal links with the aim of improving the ranking of their pages and making a quick buck.
Some of them used devious techniques to make your reciprocal link appear to be an outbound one to the search engine, depriving you of your advantage of getting back a link to your page. A situation arose in which search engines started downgrading the pages that demonstrated artificial or unnatural linking patterns.
Will increasing the number of reciprocal links help improve the ranking of your website pages, in this background? On the contrary, search engines tend to penalize websites with too many page-links to unrelated sites because the search engines do not hold any value in such links. Your search engine page rank will take a nose dive.
But our title question is not fully answered yet. If you qualify the type of reciprocal links by dedicating a small number of such links to websites that have relevance, in that they augment one anothers traffic, then reciprocal links become worthy of the effort involved in designing proper web pages with enhanced focus on the exact purpose of your website.
Do not indulge in having outbound links to questionable sites. Do not deal with any automated network-links that are not subject to any editor-discretion. Reject linking services that offer you either incentives or guarantees to provide an unlimited or large number of reciprocal links to sites to which you have no reason to get connected. Avoid such other pitfalls and your effort in having reciprocal links will surely pay dividends.
Search engines and webmasters will not object to links that end up in effecting end-user benefits making them entirely worth the effort, if you are willing to spend it.
About the Author
Juhani Tontti is a full time internet marketer and offers 3 free ebooks and more about reciprocal links, click here!
getting inbound links
One of the oldest and best ways to increase your search engine rankings and get visitors to your website is from inbound links. The importance of inbound links to your website will most likely never diminish. It's no secret that search engines, especially Google, value quality inbound links to a website for higher rankings. However, these days the emphasis is not on the quantity of links, instead it is on quality. A couple dozen links to your site from related, high quality, authority sites are much more valuable to a search engine than hundreds of low quality links you obtained by exchanging with anyone that would say yes.
Before I tell you how to get quality inbound links to your website, I feel I should mention something you should definitely NOT do to obtain inbound links. Never participate in an automated link exchange program. These programs are useless. They don't benefit you because you will be automatically exchanging with all sorts of low quality and unrelated sites. The search engines may even penalize your site for links obtained this way. Even manual link exchanges do not carry nearly as much weight as they once did.
However, manual link exchanges are not totally dead so if you do decide to do some "old fashioned" link exchanges, be sure you don't exchange with sites where your link will be placed on a page with hundreds of other links and make sure the page your link is on is linked from their home page. Again it's important to remember you only want to exchange with quality sites related to yours.
Now I will talk about my number one strategy for getting inbound links. And that strategy is... (drum roll please)... To write and submit articles related to your website niche. Be sure to have a resource box at the end of each article. Your resource box should mention a little about your expertise on the subject and have link to your website. If you write good, informative articles then other people will want to repost them on their websites. This will give you an inbound link for the search engines and also a link for human visitors to follow. It's a win/win situation. And for the most part only people who have websites in your niche will repost your articles, so the inbound links you are getting are also relevant. Article marketing is nothing new or revolutionary but it does work and works very well.
Now here are some tips for increasing your inbound links by writing and distributing articles...
* Be sure to write original articles. If you purchase private label rights to articles, rewrite them to make them unique before submitting.
* If you are having a hard time getting started on an article all you have to do is search article directories for other articles on your topic. Find a few that you like and use ideas from them to write a new article in your own words. Remember, you can't just copy another article. That is copyright violation. And it won't be unique anyway so it won't do much for you.
* If you are good at writing with a little humor then you might want to use that skill when writing articles. Humor is very powerful and can attract a lot of readers.
* Once you have a completely original article written, find a few quality websites in your niche and offer them your article for free with your resource box attached. You are not asking for a link exchange, you are simply giving away your informative article for free to selected sites.
* After you have a few good articles on a topic you should compile them into an ebook. Place a short author bio at the end of the ebook with a link to your website and allow other site owners in your niche to give it away free to their visitors. They can give it away as a "thank you" for signing up for their newsletter, as a gift for visiting their site, as a free bonus for purchasing their product or any other way they want to give it away. Once your ebook gets into a few people's hands it will be passed around more and more, thus giving you inbound links and a boost of traffic to your site.
* Submit your articles to a few of the top article directories. When doing this you aren't so much doing it for the inbound link from the directory itself. Of course, that link doesn't hurt but the main reason for submitting to these directories is to get your article in front of other website owners who will republish it on their sites. Two of the top directories to submit your articles to are http://ezinearticles.com and http://goarticles.com
* Publish links to your articles in digg (http://digg.com) and other community based popularity sites. A well "dugg" article can generate thousands of visitors to your website as well as inbound links.
* Network and build good relationships with maybe 10-20 quality site owners in your niche. The higher their site is ranked, the better. Help each other with site promotion, content ideas and article exchanges. Not only will this build relevant and quality inbound links to your website, it will also get you some good friends and JV partners who will prove to be very valuable to your business as time goes on.
Overall there are many benefits of writing and submitting articles. You get inbound links which help with your search engine rankings among other things. Articles also help to establish you as an expert in your niche, bring you targeted traffic and provide you with free advertising. A little time spent each day writing and distributing articles can do incredible things for your website and business.
About the Author
Trent Brownrigg is a successful internet marketer and home business mentor. Visit his home based business website at http://www.work-at-home-jobs-iowa.com and he will personally help you succeed with your own online business.
Before I tell you how to get quality inbound links to your website, I feel I should mention something you should definitely NOT do to obtain inbound links. Never participate in an automated link exchange program. These programs are useless. They don't benefit you because you will be automatically exchanging with all sorts of low quality and unrelated sites. The search engines may even penalize your site for links obtained this way. Even manual link exchanges do not carry nearly as much weight as they once did.
However, manual link exchanges are not totally dead so if you do decide to do some "old fashioned" link exchanges, be sure you don't exchange with sites where your link will be placed on a page with hundreds of other links and make sure the page your link is on is linked from their home page. Again it's important to remember you only want to exchange with quality sites related to yours.
Now I will talk about my number one strategy for getting inbound links. And that strategy is... (drum roll please)... To write and submit articles related to your website niche. Be sure to have a resource box at the end of each article. Your resource box should mention a little about your expertise on the subject and have link to your website. If you write good, informative articles then other people will want to repost them on their websites. This will give you an inbound link for the search engines and also a link for human visitors to follow. It's a win/win situation. And for the most part only people who have websites in your niche will repost your articles, so the inbound links you are getting are also relevant. Article marketing is nothing new or revolutionary but it does work and works very well.
Now here are some tips for increasing your inbound links by writing and distributing articles...
* Be sure to write original articles. If you purchase private label rights to articles, rewrite them to make them unique before submitting.
* If you are having a hard time getting started on an article all you have to do is search article directories for other articles on your topic. Find a few that you like and use ideas from them to write a new article in your own words. Remember, you can't just copy another article. That is copyright violation. And it won't be unique anyway so it won't do much for you.
* If you are good at writing with a little humor then you might want to use that skill when writing articles. Humor is very powerful and can attract a lot of readers.
* Once you have a completely original article written, find a few quality websites in your niche and offer them your article for free with your resource box attached. You are not asking for a link exchange, you are simply giving away your informative article for free to selected sites.
* After you have a few good articles on a topic you should compile them into an ebook. Place a short author bio at the end of the ebook with a link to your website and allow other site owners in your niche to give it away free to their visitors. They can give it away as a "thank you" for signing up for their newsletter, as a gift for visiting their site, as a free bonus for purchasing their product or any other way they want to give it away. Once your ebook gets into a few people's hands it will be passed around more and more, thus giving you inbound links and a boost of traffic to your site.
* Submit your articles to a few of the top article directories. When doing this you aren't so much doing it for the inbound link from the directory itself. Of course, that link doesn't hurt but the main reason for submitting to these directories is to get your article in front of other website owners who will republish it on their sites. Two of the top directories to submit your articles to are http://ezinearticles.com and http://goarticles.com
* Publish links to your articles in digg (http://digg.com) and other community based popularity sites. A well "dugg" article can generate thousands of visitors to your website as well as inbound links.
* Network and build good relationships with maybe 10-20 quality site owners in your niche. The higher their site is ranked, the better. Help each other with site promotion, content ideas and article exchanges. Not only will this build relevant and quality inbound links to your website, it will also get you some good friends and JV partners who will prove to be very valuable to your business as time goes on.
Overall there are many benefits of writing and submitting articles. You get inbound links which help with your search engine rankings among other things. Articles also help to establish you as an expert in your niche, bring you targeted traffic and provide you with free advertising. A little time spent each day writing and distributing articles can do incredible things for your website and business.
About the Author
Trent Brownrigg is a successful internet marketer and home business mentor. Visit his home based business website at http://www.work-at-home-jobs-iowa.com and he will personally help you succeed with your own online business.
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